# More at Home (moreathome.de) - LLM Information File

## About More at Home

More at Home is a German digital platform that specializes in renovation cost calculation and connecting homeowners with qualified craftsmen. The company was founded by someone from the construction industry who experienced firsthand the challenges of unclear renovation costs, uncertain buyers, and lost contracts.

## Core Services

### 1. Renovation Cost Calculator (Sanierungsrechner)
- Free online tool for calculating renovation costs for houses and apartments
- Provides transparent cost estimates based on individual project requirements
- Includes detailed cost breakdowns and service listings (Leistungsverzeichnis)
- Supports bank financing applications

### 2. Individual Calculators (Einzelrechner)
- Specialized calculators for specific renovation areas
- Energy efficiency improvements
- Heating systems
- Bathroom renovations
- Facade work
- Various other home improvement categories

### 3. Craftsmen Network
- Network of over 5,000 qualified craftsmen/contractors across Germany
- Connects homeowners with regional professionals
- Quality-vetted service providers
- Covers all major trades and specialties

### 4. Energy Consultation
- Free, unlimited energy consulting services
- Partnership with energy experts
- Helps optimize renovation projects for energy efficiency
- Supports sustainable home improvements

## Target Audiences

### 1. Homeowners
- Property owners planning renovations
- People buying properties that need renovation
- Anyone seeking cost transparency for home improvements

### 2. Real Estate Agents (Makler)
- Premium subscription service (€24.90/month, €249/year)
- Tools for property acquisition and sales support
- Cost calculation tools for client consultations
- 14-day free trial available
- Special IVD member discount (10% off)
- Helps agents win more contracts and increase sales

### 3. Craftsmen/Contractors (Handwerker)
- Access to qualified leads
- Partnership opportunities
- Network participation for increased business

## Key Features

### For Homeowners:
- Free cost calculations
- Transparent pricing estimates
- Access to qualified craftsmen
- Energy consulting
- Bank-ready documentation

### For Real Estate Agents:
- Unlimited renovation calculations
- 2 included projects (additional projects €7.90 each)
- Craftsmen referral service
- Free energy consulting for clients
- Professional service listings for bank financing
- Customer acquisition and sales support tools

### For Craftsmen:
- Lead generation through the platform
- Access to pre-qualified customers
- Professional network participation

## Technology & Platform

- Built with Next.js (React framework)
- Modern, responsive web application
- Multi-language support (primarily German)
- Integration with Sanity CMS for content management
- Professional design with focus on user experience

## Business Model

- **B2C**: Free cost calculation tools for homeowners
- **B2B**: Subscription service for real estate agents
- **B2B2B**: Partnership network with craftsmen
- **Service**: Energy consulting and professional referrals

## Geographic Coverage

- Primarily serves the German market
- Regional craftsmen network across Germany
- City-specific landing pages and services

## Company Values

- **Practical Experience**: Founded by industry professionals
- **Quality Focus**: Emphasis on qualified craftsmen and reliable cost estimates
- **Transparency**: Clear, honest pricing and cost calculations
- **Accessibility**: Making renovation planning accessible to everyone
- **Professional Support**: Bridging the gap between homeowners and professionals

## Content Areas

The website includes:
- Renovation cost calculators and tools
- Educational content about renovation topics
- Craftsmen directory and services
- Real estate agent resources
- Energy efficiency information
- Local market information by city
- Company blog and magazine content
- Legal pages (privacy, terms, imprint)

## Contact & Support

- Customer support for all user groups
- Professional consultation services
- Partnership inquiries for craftsmen
- Sales support for real estate agents

## Keywords & Topics

Key topics the platform covers include:
- Sanierung (renovation)
- Sanierungskosten (renovation costs)
- Handwerker (craftsmen)
- Energieberatung (energy consulting)
- Immobilienmakler (real estate agents)
- Kostenrechner (cost calculator)
- Hausverschönerung (home improvement)
- Finanzierung (financing)
- Qualitätshandwerk (quality craftsmanship)

This platform serves as a comprehensive solution for anyone involved in German real estate renovation, from initial cost planning to final project execution.